BLUE LIZARD MARKETING

With a little bit of planning and creative thought, there a plenty of marketing tactics you can use for your small business.

People still trust other people over brands. In fact, according to a report released by data analytics and global measurement company,...

Today I counted the number of brand messages that ran across my eyeline via social media, email and the internet. So far, I have got to...

If you are looking for some new hooks for your business PR, have a meander through these upcoming awareness days. March 7th World Book...

Attracting new subscribers to your small business email list takes time, creative thought and constant attention! However, instead of...

It’s that time of year again! Time to tip out the junk drawer, sort out the files and review how your marketing is going so far this...

The lights are up, the cards written, and the gifts wrapped! Really, you are way too organised! In the real world, most people are still...

Black Friday comes to us from the US. It is the day after American Thanksgiving and marks the start of the shopping season. We have...

Budgets are tight when you are running a small business and your marketing budget is likely to be limited, so you need ensure you spend...

Social media marketing remains a key element in every business marketing strategy nowadays – whether you are a small business owner, a...

More and more businesses are seeing the benefits of content marketing. OK, it's still not on the radar of every business, but the...

It’s a challenge! It cannot be denied! First things first, you must be clear of your overall company goals and your values. As with...

Starting a new business? Just where should you start? There are a considerable amount of things you need to think about, other than...

Firstly and most importantly, it's #NationalBiscuitDay today - a totally top day in our books! Secondly, the GDPR panic is over for the...

You most probably have the best business idea in the world, but it won't get off the ground unless word gets out! I've been having this...

It's a question that a lot of business owners ask, especially in start-up or small businesses. While it's possible to operate a business...

Digital marketing is fantastic, but it can be difficult for some small businesses to make an impact particularly if your valuable time is...

If you are just setting out on your journey with your new business, you might be unsure what tack your should take on social media. Fear...

Turmoil this week as everyone mulls over the latest Facebook changes! However, we do need to remember that Facebook is always evolving...

Choosing the social media platform for your business can be a trial! Do you do everyone one or should you just look at a couple and do...