BLUE LIZARD MARKETING

Give yourself back some time to spend on growing your business by outsourcing your social media.

Inbound marketing and outbound marketing are two different strategies to consider to attract customers to a business.

A quick guide to digital marketing for small and new business owners.

Not all small business owners are in the realm of Elon Musk and his ilk when it comes to PR. They know how to work with the media and...

Small business owners quickly realised the importance of social media in their marketing mix and to make the most of today's digital...

Quick tips and ways to grow your email subscribers.

Quick tips on how to make the most of your business content.

As marketing is critical to pretty much every B2B and B2C business. Here's how to go about developing your marketing plan.

As we head into recession, don't panic! With a little clever thinking, your marketing effectiveness can be maintained or increased

Which works better a media pitch or press release?

To gain coverage in magazines, newspapers or online is a precious thing. However, you need to make sure your small business story is...

I think we have all asked ourselves should my business blog more often or is it even worth blogging? The answer of course is yes,...

As we move quietly back to our businesses and find a new way of working, you will need to explore different ways of promoting and marketing.

We all need to interact with our customers and prospective customers in new ways whether we run a B2B or B2C business.

By communicating clearly and showing you are carefully thinking about each stage often mitigates any negative impressions.

Use your content and create your own series of ‘how to’ videos or podcasts.

Use your subject header wisely! Use it to sell your story to the journalist and grab their attention, but be careful not to be too clever.

If you run your own business and rely on local customers, getting featured in your local newspaper can be a perfect PR opportunity, but how?

We’re nearing the end of 2019, so its only natural to think it’s time to wind down your business PR efforts. Why not end your year in style?

If you are just starting out in business or wanting to grow your business, there are some simple tips you can stick to which will help you m