BLUE LIZARD MARKETING

Firstly and most importantly, it's #NationalBiscuitDay today - a totally top day in our books! Secondly, the GDPR panic is over for the...

You most probably have the best business idea in the world, but it won't get off the ground unless word gets out! I've been having this...

It's a question that a lot of business owners ask, especially in start-up or small businesses. While it's possible to operate a business...

Digital marketing is fantastic, but it can be difficult for some small businesses to make an impact particularly if your valuable time is...

If I could have a £1 for every time someone says to me that he or she 'used to do PR, but did not get much out of it', I would be a very...

Journalists are busy people! They get hundreds of story ideas every week. So how can you make your small business story stand out?...

If you are just setting out on your journey with your new business, you might be unsure what tack your should take on social media. Fear...

Turmoil this week as everyone mulls over the latest Facebook changes! However, we do need to remember that Facebook is always evolving...

Choosing the social media platform for your business can be a trial! Do you do everyone one or should you just look at a couple and do...

After a super busy few months, it has been great to have this week to reflect how Blue Lizard Marketing has done this year and finalise...

There are a good number of free sites you can find images for your content marketing. Here’s a few of my favourite copyright free sites....

I think as PR bods we are all probably aware of this but here are the top three PR activities which don’t work anymore – and send us all...

1 Creative mailings Develop something new and fun to send out as a hard mailer. How many flyers do you put in the bin without...

Good communication will let people know that your company, your brand and your products or services exist. Strong messaging helps turn...

Need a cure? For small businesses the summer can be frustrating – people on holiday, delays in new project decisions, sales dipping and...

When you are commissioning a photographer for your project, you may not immediately think of writing a brief, particularly if you are...

First things first though - develop a marketing strategy for your business or all your efforts will be wasted! Before spending a penny on...

We manage a number of social media accounts with clients – I say ‘with’ clients, as it is ‘with’ rather than ‘for’. Keeping your content...

As many agencies, and indeed freelancers, are becoming increasingly discerning about the pitches they respond to or take part in,...

Most small businesses will want to use both bloggers and journalists to help promote their business. To be fair, the lines between the...