Claire Elbrow
Spread the word
You most probably have the best business idea in the world, but it won't get off the ground unless word gets out! I've been having this...
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Claire Elbrow
May 15, 20182 min read
Why should you consider PR for your business?
It's a question that a lot of business owners ask, especially in start-up or small businesses. While it's possible to operate a business...
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Claire Elbrow
May 8, 20184 min read
Old school marketing - time for a comeback?
Digital marketing is fantastic, but it can be difficult for some small businesses to make an impact particularly if your valuable time is...
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Claire Elbrow
Apr 10, 20183 min read
Are you clear about what you want from PR? I hope so!
If I could have a £1 for every time someone says to me that he or she 'used to do PR, but did not get much out of it', I would be a very...
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Claire Elbrow
Feb 14, 20184 min read
Telling your story.
Journalists are busy people! They get hundreds of story ideas every week. So how can you make your small business story stand out?...
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Claire Elbrow
Feb 2, 20184 min read
Startups: 5 Social Media Tips to get you going!
If you are just setting out on your journey with your new business, you might be unsure what tack your should take on social media. Fear...
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Claire Elbrow
Jan 19, 20184 min read
Times they are a-changing! Facebook announces news feed changes.
Turmoil this week as everyone mulls over the latest Facebook changes! However, we do need to remember that Facebook is always evolving...
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Claire Elbrow
Jan 4, 20184 min read
How to make Twitter work for your business.
Choosing the social media platform for your business can be a trial! Do you do everyone one or should you just look at a couple and do...
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Claire Elbrow
Nov 8, 20172 min read
Calm after the storm!
After a super busy few months, it has been great to have this week to reflect how Blue Lizard Marketing has done this year and finalise...
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Claire Elbrow
Sep 28, 20171 min read
Where to find great images for your content marketing
There are a good number of free sites you can find images for your content marketing. Here’s a few of my favourite copyright free sites....
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Claire Elbrow
Sep 27, 20172 min read
PR - What doesn’t work anymore!
I think as PR bods we are all probably aware of this but here are the top three PR activities which don’t work anymore – and send us all...
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Claire Elbrow
Sep 23, 20173 min read
10 creative ways to market your business
1 Creative mailings Develop something new and fun to send out as a hard mailer. How many flyers do you put in the bin without...
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Claire Elbrow
Sep 21, 20174 min read
What is PR and does your small business need it?
Good communication will let people know that your company, your brand and your products or services exist. Strong messaging helps turn...
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Claire Elbrow
Aug 15, 20173 min read
Got the summertime blues?
Need a cure? For small businesses the summer can be frustrating – people on holiday, delays in new project decisions, sales dipping and...
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Claire Elbrow
Aug 3, 20173 min read
Happy Snaps - getting the best from your photo shoot
When you are commissioning a photographer for your project, you may not immediately think of writing a brief, particularly if you are...
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Claire Elbrow
Jul 30, 20172 min read
Three super cheap small business marketing ideas!
First things first though - develop a marketing strategy for your business or all your efforts will be wasted! Before spending a penny on...
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Claire Elbrow
Jul 4, 20172 min read
Keep us updated!
We manage a number of social media accounts with clients – I say ‘with’ clients, as it is ‘with’ rather than ‘for’. Keeping your content...
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Claire Elbrow
Jul 3, 20173 min read
Developing a killer PR brief
As many agencies, and indeed freelancers, are becoming increasingly discerning about the pitches they respond to or take part in,...
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Claire Elbrow
Jul 2, 20173 min read
Blurred lines…
Most small businesses will want to use both bloggers and journalists to help promote their business. To be fair, the lines between the...
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Claire Elbrow
Jun 13, 20173 min read
Next Generation Business Seminar Series - for growing and expanding companies
Following a successful first series of seminars earlier this year, this Next Generation Business Seminar series, which is run over a...
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